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Exhibit A: Organic SEO Deliverables

This exhibit outlines services provided by Eden Ads as part of the Organic SEO campaign in the main Service Contract. Parties agree to these deliverables, integral to the Contract. Any changes must be mutually agreed upon in writing.
Organic SEO Deliverables
Out-of-Scope Non-Deliverables:
  • Competitor Analysis assessment
  • Knowledge Graph assessment
  • In-depth keyword research
  • Define a keyword and topics plan
  • Website posting strategy 
  • Website analysis: make sure website is aligned with the Google Business Profile and provide corrections needed to accomplish this
  • Add local schema markup to the website
  • Update website meta tags as needed
  • Mobile-friendly and responsive design checks
  • Measure local and national footprint for keywords and correct course as needed
  • Content creation (Onsite blogs & guest posts)
  • Link building
  • Performance analytics & Keyword monitoring
  • Design and Editing:
  • Logos, photo, and video editing.
  • Photography, videography, and animation services.
    •  
  • Development and Optimization:
  • Custom development
  • Special request integrations, out-of-scope copywriting.
    •  
  • Revisions and Additional Services:
  • Rounds of revisions beyond the agreed scope.
  • Creation of extra landing pages or assets.
    •  
  • Speedy Services and Technical Support:
  • Rush services for project acceleration.
  • Legal and Compliance:
  • Compliance with specific regulations.
  • Hardware, software procurement, and translation services.
    •  
  • Social Media and Management:
  • Day-to-day social media management.
  • E-commerce product management.
    •  
  • Additional Advertising Management:
  • Management of ad platforms beyond the proposal.

Client acknowledges that services outside these non-deliverables are not part of the agreed-upon scope of work.

Deliverables

BASIC
STANDARD
PROFESSIONAL
SERVICES
MONTH 1-3

+ Up to 5 keywords
+ Keyword Research
+ Local Directory Listings
+ Technical SEO Audit
+ SEO Blog Strategy
+ Onsite SEO (Up to 6 Pages)
+ Schema Markup
+ Meta Titles
+ Meta Descriptions
+ Headers
+ Content Optimization
+ Fix Crawl/Index Issues
+ Fix Site Architecture Issues
+ Optimize URL Structure
+ Fix Internal Links
+ Find and Fix Duplicate Content
+ Optimize Site Performance
+ Optimize for Mobile Devices
+ Fix Code Issues
+ Fix Status Codes
+ Analyze Log File

MONTH 4+

+ 2 Blog Posts
+ 1 Offsite Article Publications
MONTH 1-2

+ Up to 10 keywords
+ Keyword Research
+ Local Directory Listings
+ Technical SEO Audit
+ SEO Blog Strategy
+ Onsite SEO (Up to 12 Pages)
+ Schema Markup
+ Meta Titles
+ Meta Descriptions
+ Headers
+ Content Optimization
+ Fix Crawl/Index Issues
+ Fix Site Architecture Issues
+ Optimize URL Structure
+ Fix Internal Links
+ Find and Fix Duplicate Content
+ Optimize Site Performance
+ Optimize for Mobile Devices
+ Fix Code Issues
+ Fix Status Codes
+ Analyze Log File

MONTH 3+

+ 2 Blog Posts
+ 1 Long-Form Blog
+ 2 Offsite Article Publications
MONTH 1

+ Up to 20 keywords
+ Keyword Research
+ Local Directory Listings
+ Technical SEO Audit
+ SEO Blog Strategy
+ Onsite SEO (Up to 12 Pages)
+ Schema Markup
+ Meta Titles
+ Meta Descriptions
+ Headers
+ Content Optimization
+ Fix Crawl/Index Issues
+ Fix Site Architecture Issues
+ Optimize URL Structure
+ Fix Internal Links
+ Find and Fix Duplicate Content
+ Optimize Site Performance
+ Optimize for Mobile Devices
+ Fix Code Issues
+ Fix Status Codes
+ Analyze Log File

MONTH 2+

+ 3 Blog Posts
+ 2 Long-Form Blog
+ 4 Offsite Article Publications

BASIC

MONTH 1-3


+ Up to 5 keywords

+ Keyword Research

+ Local Directory Listings

+ Technical SEO Audit

+ SEO Blog Strategy

+ Onsite SEO (Up to 6 Pages)

+ Schema Markup

+ Meta Titles

+ Meta Descriptions

+ Headers

+ Content Optimization

+ Fix Crawl/Index Issues

+ Fix Site Architecture Issues

+ Optimize URL Structure

+ Fix Internal Links

+ Find and Fix Duplicate Content

+ Optimize Site Performance

+ Optimize for Mobile Devices

+ Fix Code Issues

+ Fix Status Codes

+ Analyze Log File

 

MONTH 4+

+ 2 Blog Posts

+ 1 Offsite Article Publications

STANDARD

MONTH 1-2

+ Up to 10 keywords

+ Keyword Research

+ Local Directory Listings

+ Technical SEO Audit

+ SEO Blog Strategy

+ Onsite SEO (Up to 12 Pages)

+ Schema Markup

+ Meta Titles

+ Meta Descriptions

+ Headers

+ Content Optimization

+ Fix Crawl/Index Issues

+ Fix Site Architecture Issues

+ Optimize URL Structure

+ Fix Internal Links

+ Find and Fix Duplicate Content

+ Optimize Site Performance

+ Optimize for Mobile Devices

+ Fix Code Issues

+ Fix Status Codes

+ Analyze Log File

 

MONTH 3+

+ 2 Blog Posts

+ 1 Long-Form Blog

+ 2 Offsite Article Publications

PROFESSIONAL

MONTH 1

+ Up to 20 keywords

+ Keyword Research

+ Local Directory Listings

+ Technical SEO Audit

+ SEO Blog Strategy

+ Onsite SEO (Up to 12 Pages)

+ Schema Markup

+ Meta Titles

+ Meta Descriptions

+ Headers

+ Content Optimization

+ Fix Crawl/Index Issues

+ Fix Site Architecture Issues

+ Optimize URL Structure

+ Fix Internal Links

+ Find and Fix Duplicate Content

+ Optimize Site Performance

+ Optimize for Mobile Devices

+ Fix Code Issues

+ Fix Status Codes

+ Analyze Log File

 

MONTH 2+

+ 3 Blog Posts

+ 2 Long-Form Blog

+ 4 Offsite Article Publications

Non-Deliverables

  • Design and Editing:
  • Logos, photo, and video editing.
  • Photography, videography, and animation services.

  • Development and Optimization:
  • Custom development
  • Special request integrations, out-of-scope copywriting.

  • Revisions and Additional Services:
  • Rounds of revisions beyond the agreed scope.
  • Creation of extra landing pages or assets.



  • Speedy Services and Technical Support:
    • Rush services for project acceleration.
  •  
  • Legal and Compliance:
  • Compliance with specific regulations.
  • Hardware, software procurement, and translation services.

  • Social Media and Management:
  • Day-to-day social media management.
  • E-commerce product management.

  • Additional Advertising Management:
  • Management of ad platforms beyond the proposal.

Client acknowledges that services outside these non-deliverables are not part of the agreed-upon scope of work.

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